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Topic: Innovation
Asia and the elements of innovation
6 August 2009
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Asia has strengths that promise to make it a leading center of technological innovation in the 21st century. These strengths are substantial, fundamental, and durable. At their base lie aspects of culture, on both a civilizational and generational time scale. Human capital and the capacity for mobilization build on these cultural advantages.

The term “Asia” is of course a label for a collection of very different societies. I will speak primarily of China, counting Taiwan and Singapore as strongly linked parts of what is almost a whole. South Korea shares similar strengths; Japan and India differ more substantially.

I focus on technological innovation because it drives innovation throughout the global economy, changing what we make, what we use, and what we do. Centers of technological innovation become centers of innovation across a broad economic spectrum for two reasons: innovation in technology is inseparable from the innovations that flow from it, and the regearing of a society for innovation of any kind has effects on law, capital, and business culture that spill across boundaries.

To become a world-class center of technological innovation, a society must have three basic elements:

• drive—a culture that supports change and hungers for it

• human capital—the personal abilities that make world-class technology possible

• a capacity for mobilization—a society’s ability to pursue ambitious new goals

These basic elements are more fundamental than any current performance metric or economic trend, and they are durable.

The drive for change

Cultures can shift between complacency and drive on a generational time scale. Where one generation struggles from poverty to prosperity, the next often treats prosperity as a natural part of life. Where one generation upholds a rigid social architecture, the next may be scrabbling in rubble and building anew. Japan and most Western societies have been stable and prosperous throughout the adult lives of their leaders. Recent history makes much of Asia quite different.

China’s social architecture was smashed in the 20th century, leaving rubble and persistent poverty as the West soared into the advanced industrial era. The rubble, though, was of extraordinary quality—the loosened parts of a high civilization. The drive for change in China is enormous for all the reasons that inspire the poor to strive. These are amplified by a conviction, which history and recent experience support, that China’s natural place in the world is far from the bottom.

The experience of change facilitates further change. People who have gone (and are continuing to go) from villages to skyscrapers in a single generation are prepared to dream of going further.

Human capital for science and technology

Cultures differ radically in their attitudes toward education. In the rising societies of Asia, education is a top priority, far above, for example, sports. During national exam season, when students study for the test that will determine their future in higher education, I found that Indian newspapers carry science and mathematics quizzes that would stump most US college graduates. Recent physics tests given to US and Chinese students entering comparable technically oriented universities produced distributions of scores that had little overlap. In Chinese societies, scholarly students have a status among their peers like that of athletes in the United States and run little risk of being marginalized, ridiculed, or beaten. In India, I found that students chase after the autographs, not of entertainers, but of scientists.

It is routine to note that Asian education relies on drill, which tends to dampen the critical thinking and spontaneous habits of thought that generate innovative ideas. Looking forward, this problem has been recognized by Asian governments, which have undertaken efforts to offset it. These efforts may have some effect. Even now, however, the magnitude of the problem may be in part an illusion. Science and technology programs in US universities are increasingly populated by Asian students and professors. As readers of leading science journals know, an increasing portion of the best research in the United States and Europe appears in papers with authors bearing mainland Chinese names. In effect, the best products of Chinese education have been selectively exported, and their innovations are counted as products of their countries of residence.

This outflow of talent, which skews Western perceptions of Chinese education, may not be permanent; indeed, it has reversed as the appeal of life and careers in China has increased. China’s spending on R&D has risen by 20 percent a year for the past decade. In the United States, the growth rate of R&D spending has been about one-fifth of this level.

The capacity for mobilization

Drive and human capital are applied through organization, by both entrepreneurs and corporations, as well as national leaders and governments. India has been outstanding in its incapacity for reform and for interfering with entrepreneurship, though this is changing. China, however, has been outstanding in its capacity for learning from experience, radically transforming government policy, and unleashing a hyperentrepreneurial business culture.

As science and technology grow in importance, it becomes increasingly important for leaders to have a good understanding of these disciplines. Among US legislators, though, a background in science and engineering is exceedingly rare. In France, it is common. In Taiwan, many legislators have doctoral degrees in science or engineering. In China, of the nine members of the standing committee of the Politburo (the ruling body, which includes the president, the vice president, and the premier), one recently appointed member has an education in law. Previously, all nine had been trained as engineers.

A leading indicator

Perhaps the most robust indicator of change in the distribution of innovation potential is a change in the distribution of corporate research laboratories. Companies are opening new labs in China at an astounding rate. In software and electronics, NEC, Hitachi, Sony, IBM, and Microsoft all have established R&D centers in China; in pharmaceuticals, Roche, Pfizer, AstraZeneca, Novartis, and Eli Lilly have done so. This list is not exhaustive. Recently, I read news of the groundbreaking ceremony for a $70 million research center being built by ExxonMobil Chemical in the Zizhu Science-based Industrial Park, in Shanghai.

Any system can fail, often for unexpected reasons. The future political and economic stability of China and Asia as a whole are matters for speculation. Nonetheless, the trends, the durable fundamentals, and the leading indicators all suggest that Asia, led by China, will be a leading force in the innovations that transform the world in the 21st century. The stronger global integration becomes, the better the odds of a smooth and broadly beneficial outcome.

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Comment [64]

Agree? Disagree? Let us know what you think. Please include your full name with your comment. Comments may be edited.

  • I personally think this article is too optimistic about China’s role on innovation as a Chinese.

    Based on my intern experience at IBM, China is in a serious shortage of qualified talents, especially who have creative and critical thinking. It’s partly derived from the problematic education system in China. No wonder more and more Chinese students have chosen to study abroad. Innovatiions require a sort of relaxing and favorable environment plus open mind, which is still missing in China in general. However, this doesn’t mean innovation cannot take place at micro level. We do have some elite talents at the top. Hopefully the successful innovations will bring far-reaching effects in the society.

    Posted 6 August 2009, 16:13 by Jing Nie

  • Eric,

    Pretty informative. So if I am to connect the dots, it indicates that the US is on the path to stagnation like Italy.

    An interesting follow-on article would be what the US should be doing. How we should reallocate priorities and investments in order to avoid becoming has-beens.

    Posted 6 August 2009, 16:12 by Dan O'Connell

  • This analysis is remarkably shallow and misses several critical issues. First and foremost, what is the level of basic research being funded and successfully pursued in China? There is a striking imbalance in the ‘process of innovation’ if the Chinese can develop products and processes based on R&D with the “R” paid for by others.

    And this is exactly what is happening when western companies open ‘centers of innovation’ in China. These new operations, ostensibly part of the larger organization, then get to inspect and exploit all of the intellectual property developed elsewhere. Where are the IP “firewalls” that prevent inadvertent (or worse) tech transfer?

    Posted 6 August 2009, 15:59 by S Rosa

  • What you wrote sounds more like, these are the qualities we see in East Asian societies, but why aren’t they more innovative. I believe there is a difference between being innovative and entrepreneurial, and you are obfuscating the two. You cite the immense human capital available and the drive to be academically successful, but how many of these people really become innovative in the Silicon Valley startup mentality? or do they only utilize and exploit existing structures and markets? You also mention how gov’t are aware that a “memorise and recite” system is not innovative, and are taking steps to change that. That is exactly what is flawed in Asian societies: change comes from the top down from a gov’t, or as you allude to big companies, and they rely on that. Innovation comes from the ground up, (a little VC help doesn’t hurt) I am in Silicon Valley and I know that the next big idea is going to from some cafe in palo alto with a couple of guys leeching wifi, not necessarily by working in a multinational conglomerate, which is the limit many of these Asian engineers and scientists aspire to be. We think of big ideas not because gov’t or companies allow us to, but because it’s a culture that rewards both innovation and entrepreneurship.

    Posted 6 August 2009, 15:32 by Kevin Lo

  • Great article and in my opionion stems from the basic though – need is mother of invention/innovation!

    However, the big question is at country, society and eventually at nuclear family level, how does one ensure that success and richness of parent or parent generation doesn’t come in the way of children’s progress without introducing artificial poverty?

    Posted 6 August 2009, 14:46 by Gurmeet Singh

  • I agree with two comments

    1) It seems we would need to consider the population sizes. China’s 1% is not same as France’s 1%. Therefore it’s “likely” to come across more Asians at US universities. This has no relation with their struggle or desire.

    2) The China itself is a very huge market with huge potential. That’s why it could be necessary to consider the role of Western companies which have been located in China since early 1990s. This has been somehow vital triggering motor of innovation of China

    Posted 6 August 2009, 14:37 by faruk guven

  • Nice essay. I do believe China will rise to a much higher position in technology innovation than where it is now. However, you must also notice that a good portion of Chinese oversea students choose to stay in the US after graduation, and some of them will finally change their nationality. I think right now the US still has a much stronger attraction to top talents in the world.

    Posted 6 August 2009, 14:34 by Chen Peng

  • Totally agree, just look at american business mostly run by accounts. Henry Ford was not an account, he was a car guy. With politics being run by attorneys and business being run by accounts innovation is a lost piece of Americana.

    Posted 6 August 2009, 14:17 by Al Smith

  • The major player of hardcore innovation in the current picture is Japan based on the statistics of patenting activity, seconded by the US. China, however, is posited to overtake the US, then Japan by around 2015.

    The future driver of innovation in China, however, will come from domestic Chinese enterprises, e.g. national champions like Sinopec and CSGC. Chinese Universities and research institutes, having the virtue of complete state ownership has already overtaken Japan and the US in terms of their share of national patenting activities.

    But the key to China’s technological transformation lies on how well the Chinese government can utilise the returning Chinese talents as an important agent of change.

    Posted 6 August 2009, 13:43 by Dr Zhen Ye

  • We agree with the notion of human capital as a driver of successful technology innovation. One of our findings is that the technical community needs to become personally involved in collecting and analyzing the voice of the customer (and all the influencers in the value chain). With all the R&D facilities starting up in China, the folks staffing these need to learn how to ask good questions, listen to what they hear and learn from it. Our experience suggests that improving the Voice of the Customer process is the best way to improve innovation productivity.

    Posted 6 August 2009, 13:21 by Peter Lyons

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01 Apr 2010 · 09:45:33 PM GMT
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05 Jan 2010 · 10:38:34 AM GMT
Gross oversimplification on many different levels. I like the resulting dialog, questions and comments more than the article.
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10 Nov 2009 · 04:31:17 AM GMT
Intriguing article.
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